When Ron Mester opened the 2014 Spring ERE Recruiting and Conference & Expo at the San Diego Convention Center this morning with a keynote address on the “remarkably fast-changing” field of recruiting, he wasn’t kidding about just how fast things are changing.
Indeed, just moments into his presentation titled “The State of Recruiting” — in which the CEO and president of ERE Media shared the results of a survey encompassing 1,353 respondents, including HR leaders, hiring managers and recruiters – he changed the name of his address to “The State of Talent Acquisition” in a nod to the survey’s results.
(In the survey, 58 percent of recruiting leaders prefer the term “talent acquisition” over “recruiting,” while 53 percent of HR respondents expressed the same preference.)
No matter what you call it, though, the field is poised for growth, Mester said, noting that 53 percent of respondents said they think their recruiting team will grow in size in 2015, while 40 percent said they think it will remain static and 7 percent said their team will shrink.
“The growth of in-house recruting will rise between 3 percent and 5 percent by December 2015, according to ERE estimates,” Mester added. “It’s a growing profession.”
And the field of recruiting isn’t getting any easier, he said. More than 54 percent of recruiting leaders said in the survey they think the next year will be harder for recruiting, and that’s something 44 percent of HR leaders surveyed agreed with.
“The good news is that your key stakeholders get it,” he said.
But in order to deal with the increasingly difficult and ever-changing landscape, recruiting teams need to first align themselves around the main challenges they face in their respective roles.
To wit, the survey revealed that one of the most pressing issues for recruiters is handling their workload, but “workload” didn’t appear anywhere on recruiting leaders’ radar screens.
“So maybe ask your recruiters about their workload sometime,” he said. “That can be a good start. … But don’t just keep doing what you’re doing. Challenge everything you’re doing.”