Very active in the online world herself, Sue Marks, CEO of Pinstripe, a Brookfield, Wisc.-based recruitment-process outsourcer, offers her own three pithy tips for any executives who want to create social-media policies for employees.
During her session at the Social Media Plus conference in Philadelphia on Tuesday, she said:
* Don’t say anything stupid.
* Be nice.
* Don’t give out any company secrets.
Simple and succinct. And even better, employees will actually read the memo — as opposed to the two pages of legalese your corporate counsel may want to use instead.
Companies are tightening their grip on the way employees use social-networking sites such as Twitter and Facebook. Contrary to the views expressed by experts during the Human Resource Executive Forum®, “Tear Down that Firewall,” chief information officers surveyed by Robert Half Technology finds that CIOs are getting more strict in their IT policies related to personal use of social networking (23 percent) and business use (15 percent).
More than half (55 percent) said there were no changes, while 10 percent were becoming more lenient with business use of such technology and 7 percent more lenient with respect to personal use.