Microsoft and Amway Team Up for Women

Great new post from Forbes contributor Anne Doyle today on a recent — and unique — women’s leadership event hosted by Amway and Microsoft at the former’s HQ in Ada, Mich.

Says Doyle:

What’s so historic about two corporations inviting 200 aspiring, achievement-focused women professionals to spend the day together building leadership skills and networking?  In some parts of the country, no one would bat an eyelash.

But for Amway, she says, “it was the first time they have EVER hosted a women’s leadership event,” while also marking Microsoft’s first such efforts in the Midwest region of the country.

“I sense the start of something big,” Doyle writes:

When two global corporations with the economic impact and cultural  influence of Amway and Microsoft – both reach and employ millions of consumers and change agents all over the world —  recognize that the women’s leadership engine is revving up and they’d better get on board, the possibilities for paradigm shifting change are enormous.

Doyle’s post, entertaining in its own right, includes a rundown on the day’s events and speakers, including a presentation by Candace Matthews, Amway’s chief marketing officer, who brought along a dozen everyday “symbolic” items from her “leadership toolbox” to share with the crowd, including:

Two, fist-sized wiffle balls — This metaphor was my favorite and drew a rousing laugh when Matthews pulled them out of the box and told the audience,  “Every woman leader needs . . . a backbone!”

One thought on “Microsoft and Amway Team Up for Women”

  1. What a joke. Amway doesn’t have any men OR women with a backbone. They are spinless, gutless scam artists. Google “Stop The Amway Tool Scam WordPress” for more information, and forward this to every non-Distributor/IBO you know, so they don’t get scammed.

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